Promo codes for subscriptions

We’ve added a new tool for running promotions and attracting new subscribers — promo codes. These are unique codes that give users a discount when purchasing their first subscription.

How to create a promo code:

  1. Go to the “Promo Codes” section in your Tribute creator dashboard.

  1. Click “Create Promo Code.”

  1. Choose which subscription the promo code will apply to. If you have only one subscription, it will open automatically.

  1. Fill in the following fields:

Field
Description

Name

Internal name or description of the promo campaign

Only visible to you

Promo Code

A unique code, 4–10 characters long

You can use a randomly generated code or enter your own

Discount

Discount percentage — from 1% to 99%

Default is 50%

Validity Period

Start and end date and time when the promo code will be active.

Activation Limit

Maximum number of times the promo code can be used

Default is 100

  1. Click “Save.”

That’s it! You can now copy the promo code and share it with your audience on any platform.

Promo code usage options:

  • Add it to visuals — use the code on banners, both online and offline.

  • Share a direct link — it will lead to the subscription page with the promo code auto-filled and the discount automatically applied.

You can edit promo code settings later — for example, increase the activation limit.


Important details:

  • Promo codes only apply to first-time subscription payments.

  • You can track usage statistics for each promo code.

  • The minimum subscription price after discount is €1.

  • If a subscription includes several billing periods, the promo code applies to all of them. If the discount lowers the price in any of those periods below the €1 minimum, the discount will be automatically adjusted.

  • Discounts from the promo code do not combine with the discount for the first billing period.

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